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INFINITI: QX50 Reveal

We injected new life into an old brand with a launch film that played across five 100-ft screens surrounding a live audience.

Experiential Film + Event
Press: Adweek

The film directed by GMUNK explored our human capabilities and showed how the QX50 can help push them further.

 

Explore all five screens with your mouse/ arrow keys.

 

The audience was in the center of the five screens.

 

Some behind-the-scenes eye candy.

 

We also made supporting films for streaming platforms.